When you think about Disney, you probably think of it as the ultimate entertainment source for the younger generation.
I'm sure you remember falling in love with a Disney movie as a kid or perhaps sharing that amazing experience with your own child.
Well, what if I told you that in a recent poll of tens of thousands of Americans, YouTube received a net favorable score of 71 percent, beating out Disney’s 63 percent by a full 8 percentage points.
In fact, YouTube beat Disney’s scores in every age group, except people aged 65 and up.
What this means is that YouTube is becoming the entertainment channel of choice for younger audiences.
And the best thing about this is that you and your business can publish content to this channel in exactly the same way the big brands can.
So if you haven't already got your YouTube channel set up, now is the time to get started and give Disney a run for their money!