DMOZ have announced they will be shutting down in the coming weeks, and it’s the nail in the coffin for ‘old school’ SEO.
If you don’t know what DMOZ is, it is an artefact of a bygone era in SEO. It was an online directory created to help boost SEO rankings back when Google was a simpler beast to conquer.
Webmasters would submit their website to the DMOZ directory and in turn they’d generate backlinks to their website - and it was a simple way to give your SEO Rankings a boost.
With Penguin and other recent Google algorithm updates, link building in this way has become harmful to your website, and is now a big no no.
So what does the end of DMOZ mean for you?
The good news is that it reiterates that creating valuable content and earning genuine backlinks is what you need to be focusing on. The hacks of old school SEO are no longer applicable, and will damage your SEO Rankings.
Create content that delivers a great user experience, share your content in as many places as possible, and you’ll earn natural backlinks that will boost your SEO Rankings.