Digital Marketing Weekly

This week's issue of Digital Marketing Weekly gives you an unfair advantage over your competition, bringing the very best roundup of Digital Marketing Resources straight into your inbox.

Here's a sneak peek of what you'll discover:

10 Marketing Campaigns That Became Viral Hits
Why Facebook Is Blue
How to Create Super Shareable Video Content
Why You Need to Focus on Video Marketing in 2017 [Infographic]
13 Types of Emails You Need to Be Sending Your Email List
SEO Has a Younger Sibling: It’s On-Site Search, and It Deserves Attention
4 Steps To Make Your Organic Listings More Effective

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Our aim is to make DMW your go-to resource for digital marketing insights, news and resources. To do this, we need your help...

We've just put together a quick 4 question survey (Takes about 2 minutes) - Your answers will help us deliver the content that YOU want, so please take a moment to give us your feedback here.

Video Vault

How These 10 Marketing Campaigns Became Viral Hits

"Emotion is one factor that drives sharing. We see lots of funny stuff go viral on YouTube, but we also see angry political rants get shared. Any emotion that fires us up--humor, awe and excitement, but also anger and anxiety--drives us to share."

As video takes over our news feeds and timelines, standing out from the crowd is becoming more and more important. Use these 10 Viral Marketing Videos as inspiration for your next video.

If you know of any other viral marketing campaigns, we'd love you to share them with us on Twitter or Facebook ;-)

Social Media Spotlight

Why Facebook Is Blue

So why is Facebook blue? The answer might surprise you...

Learn about the science of colors in marketing, and how to improve your marketing with better use of colors.

Motivated Marketing

How to Create Super Shareable Video Content

Viral videos - we've all seen them, and we all want one of our own videos to go viral!

Use these tips to help you create super shareable content your audience will love.

Why You Need to Focus on Video Marketing in 2017 [Infographic]

78% of people watch videos online every week, and 55% watch videos online every day. If you don't already have a video marketing strategy in place for your website and social media, you're missing a tremendous opportunity to reach and engage with your audience.

This infographic will show you why you need to focus on video marketing in 2017, because if you don't, you'll be missing out on a large slice of the video marketing pie...

13 Types of Emails You Need to Be Sending Your Email List

Your email list is one of your best assets...if you actually mail to it!

Unleash the value in your list by sending some of these emails.

Start out by sending a new email this week - you'll be seeing the benefits in no time!

Savvy SEO

SEO Has a Younger Sibling: It’s On-Site Search, and It Deserves Attention!

On-site (or internal) search is often overlooked...in fact 84% of companies don't actively optimize their on-site search!

With 30% of visitors using on-site search, it makes SO MUCH sense to make sure it is optimized as these people are also twice as likely to convert.

Follow the steps in this guide and give your on-site search some much needed attention!

4 Steps To Make Your Organic Listings More Effective

An area that often gets overlooked by Digital Marketers is the click-through rate of their organic listings. No matter how much you improve your ranking, if your listing itself is not compelling, it’s all for nothing!

Here are 4 steps to make your organic listings more effective ;-)

Thanks for taking the time to check out this week's issue of Digital Marketing Weekly!

If you missed last week's issue, you can check it out here.

P.S. Don't forget to answer this quick 4 question survey (Takes about 2 minutes) - Your answers will help us deliver the content that YOU want, so please take a moment to give us your feedback here.

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Issue 12 20th January 2017